Beauty and Personal Care Journalism

Hi, I'm Natasha Spencer-Jolliffe – a UK-based beauty and personal care journalist.

I have been writing about the beauty and personal care industry for over a decade and have worked with some of the leading names in the sector. I have a comprehensive understanding of the industry and am particularly knowledgeable about the latest trends, products and treatments.

Below you will find articles I have written for a variety of print and digital publications, including magazines, newspapers, websites and blogs. 

I have also worked on press releases and web content for beauty and personal care clients. My writing is always accurate, engaging, and tailored to meet the exact needs of my clients.

If you are looking for an experienced beauty and personal care journalist to write articles, press releases or web content for your organisation, please don't hesitate to get in touch. I would be more than happy to discuss your individual requirements.

You can email me at or find out more information about me on my website

Billion-dollar acquisition, microbiome science funding, smart skincare | in-cosmetics Connect

Purchases take shape this fortnight, with Estée Lauder announcing it has snapped up Tom Ford and acne brand, Zitsticka, revealing its got a new owner to help expand its digital presence. One company seeking to deepen microbiome understanding receives $20 million funding, while skincare devices and ingredient launches seek to advance intelligence and innovation in the segment.

‘Nature’ given board position, social marketing insights, new releases | in-cosmetics Connect

As calls for progressive action to reduce environmental impact grow, one brand has appointed ‘Nature’ to its board of directors and provides insights to help others follow suit. Established names are unveiling new brands and production headquarters, while a new skincare entrant creates a coffee-focused brand that repurposes coffee grounds.

Beauty standards report, Coty’s ambitious growth plans, new formulations | in-cosmetics Connect

A new report highlights the ever-important demand for true inclusivity and representation in the beauty space, demonstrating key findings and recommendations. Global companies are setting their financial targets for the upcoming years and making purchases to embolden their presence in their specific beauty and personal care categories. Brands are also unveiling new science-led ranges and upgraded formulas.

In our bi-weekly cosmetics and personal care roundup, we explore what’s new in the indust

Latest K-beauty trend, China introduces ingredient rules, new beauty podcast | in-cosmetics Connect

As we are now in the final quarter of 2022, beauty businesses are getting ready to enter new eras by reaching wider audiences, firming up regulatory changes and pursuing sustainability initiatives. From one brand’s launch in a growing personal care segment, a new podcast and the latest experience-based trend in Korea to China’s new rules on raw materials and further efforts to find a palm oil alternative — developments are taking place throughout the beauty space.

In our bi-weekly cosmetics and

Amorepacific acquisition, Boots launches digital hub, beauty tech innovations | in-cosmetics Connect

Established heritage companies strive to reach a wider global audience, with South Korean Amorepacific purchasing US skincare brand Tata Harper and British Boots preparing to unveil its online marketplace. Significant developments in beauty technology feature too, with the development of 3D bioprinted skin chips, personalisation to help manage skin health and a new report highlighting the popularity of virtual try-ons all shaping the beauty and personal care sphere.

In our bi-weekly cosmetics a

The Body Shop expansion, J-Beauty launch, Korean packaging plant | in-cosmetics Connect

Heritage and indie brands unveil skincare developments and launches, with J&J continuing its introduction of Vivvi & Bloom and a new vitamin c-led product emerging. Delivery is a big focus too. The Body Shop rolls out its growing presence on Uber Eats, a new Japanese beauty platform emerges bringing more products to US consumers and Toly introduces its new Korean beauty packaging facility.

In our bi-weekly cosmetics and personal care round-up, we look at the latest global industry news, trends

Amorepacific develops e-skin, multi-million dollar packaging investment, personalised haircare | in-cosmetics Connect

New skincare findings from Korea see Amorepacific use semiconductors to create chip-less and wireless electronic skin. Korean brand AXIS-Y has teamed up with its skincare community to land on its latest line. Glass vial cosmetics packaging capabilities get an upgrade in the US, with a multi-million dollar production investment. New wellness and personalised haircare launches appeal to consumers’ ever-present focus on their health and wellbeing.

In our bi-weekly cosmetics and personal care round

Technological advancements, novel marketing technique, CBD partnership | in-cosmetics Connect

Developments in virtual try-on progress the men’s grooming category, while microencapsulation technology evolves the lip care segment. A new toothpaste launch seeks to appeal to multiple consumer demographics, the latest salve launch aims to reduce the appearance of scars and the CBD personal care portfolio receives attention following an industry collaboration.

In our bi-weekly cosmetics and personal care round-up, we explore the recent news, trends and launches shaping the industry around the

Industry must 'courageously and innovatively' break barriers to menstrual health and wellbeing

The Swedish-based global health and hygiene company Essity has extended its partnership with global organisation UNICEF (United Nations International Children’s Emergency Fund) in Mexico with a three-year agreement to continue building awareness, education and action around good hygiene and breaking menstruation taboos.

Speaking to CosmeticsDesign-Europe, Helena Hansen of Essity explained the company’s aim is to break barriers to wellbeing and contribute to a healthy and sustainable society.


Bio-based vitamin A to 'radically' transform market, says DSM

Representative material for sampling has been made available to a selection of DSM customers, with a full-scale commercial production and launch anticipated for early 2023. Through unlocking nature’s inherent qualities, DSM’s vice president of biosciences and process innovation Ronald Gebhard said the company was “radically transforming how vitamins are made”.​​

The move is in line with DSM’s vision to make its products carbon neutral by 2050.

Speaking to CosmeticsDesign-Europe, Parand Salmass

A 'continued evolution': The rise of 3D beauty making over cosmetics

As the global cosmetics products industry is anticipated to reach €766.6 billion ($805.61bn) by 2023, according to Orbis Research, beauty and personal care brands are entering a new era of online cosmetics to introduce digital applications and build consumer engagement.

Brands across the globe are dipping their toes into the latest advances in digital cosmetics and moving from digitalisation to virtualisation. From the metaverse and NFTs (non-fungible tokens) to Web 3, brands are delving into o

Scalp care in Asia, plant-based feedstock alternative development and makeup NFT. | in-cosmetics Connect

A new digital natural formulation-focused tool, a digital asset-led campaign and a new multi-million project looks for plant-based feedstock alternatives to progress innovations in beauty and personal care. Scalp care and personal care repellent launches focus on protecting consumers’ skin.

In our bi-weekly cosmetics round-up, we delve into the beauty and personal care space to explore the latest news, updates, launches and developments around the globe.

Personal care company, Clariant, concep

A 'continued evolution': The rise of 3D beauty making over cosmetics

As the global cosmetics products industry is anticipated to reach €766.6 billion ($805.61bn) by 2023, according to Orbis Research, beauty and personal care brands are entering a new era of online cosmetics to introduce digital applications and build consumer engagement.

Brands across the globe are dipping their toes into the latest advances in digital cosmetics and moving from digitalisation to virtualisation. From the metaverse and NFTs (non-fungible tokens) to Web 3, brands are delving into o

Living Proof welcomes new chief sales officer Katie Glowski

New York City-based Glowski, who has previously worked for L’Oréal, Bobbi Brown and Clinique, is charged with heading up the brand’s sales team as its Chief Sales Officer and to steer the haircare brand on its next strategic phase. Having worked in the L’Oréal Luxe Division for the past five years, Glowski brings in a wealth of brand management and sales experience to the role. Glowski’s 25-year-long career has involved integrated marketing, sales strategy, financial operations and talent develo

Beiersdorf, Borealis, Siegwerk and Clariant collaborate to deliver 'first' in circular cosmetics packaging

The four personal care companies have entered into a value chain initiative to achieve circular packaging innovation in the cosmetics space in a bid to remove waste from the supply chain. The group is said to have partnered on their Design4Circularity project to design a packaging solution that creates a cleaner input waste stream and can go back into the loop in high-value applications.

On the design side, the companies sought to enable “high-quality visuals and distinctive shapes” that consum

Cosmetics tipped as “essentials for daily life”, European study reveals

The Personal Care Association, Cosmetics Europe, has released the results of its European Consumer Perception study, highlighting the impact of cosmetics on consumers’ lives in 2022.

Over 6,000 consumers across 10 European countries took part in the research which was carried out in March 2022 on behalf of Cosmetics Europe by market research group Ifop.

The study showed that 72% of European consumers see cosmetics and personal care products as important or very important in their daily lives.

New study finds sugar beet can balance skin microbiota

The findings, published on June 11, 2022, in the Scientific Reports​ journal, reveal that short-chain fructo-oligosaccharides (scFOS) from sugar beet (DP3–5) can balance skin microbiota, which may offer potential areas of development for skin care producers.

The scFOS component found within sugar beet refers to a mixture of oligosaccharides consisting of glucose linked to fructose units, cited by Bouhnik et al. (2007)​. They are considered well-known prebiotics and are recognised for their preb

Personal care in Korea, hair loss findings, DSM-Firmenich beauty merger. | in-cosmetics Connect

New beauty partnerships see global beauty, perfumery, personalization and skin diagnostics take centre stage.

A multi-million investment in period and intimate care sees one brand work towards realizing its global vision.

New findings in hair loss and skincare ingredients strive to progress the options available to meet consumers’ needs and concerns.

In our bi-weekly cosmetics round-up, we explore the need-to-know cosmetics industry news, beauty trends and personal care launches worldwide.

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